![]() The company was my idea, and now they’re driving the car that I built,” said Dash. “I never thought I could have so much money so quickly, and I have no doubt that Rocawear will continue to be successful. The company would have been twice what it is now."Ĭarter, who now owns the company with newly appointed CEO Alex Bize and Norton Cher, did not respond for comment to the DNR article. "I just wish he would have come to work before. But I never wanted to be the face of the company." "When he stopped promoting the brand I had to step in. "Jay’s job was to wear the clothes and sing about them in his records," Dash said. Carter will now be in the Rocawear office two or three times a week, a Rocawear official said.Ĭarter, recently became president of Universal Music Group’s Def Jam Recordings label and who retired last year from rapping, was suppose to oversee the design and marketing of the apparel, said Dash Still, Dash was displeased that Carter was now showing a renewed interest in the brand after a wayward commitment to the company since its 1999 inception. "It was amicable," said Dash, who debuted his latest venture, "The Ultimate Hustler," on BET this week" "I’ve made too much money to be mad about anything,” he said Last year, Dash and Carter sold their stakes in Roc-A-Fella Records, the seed of their empire, in a joint buyout by Universal and Def Jam records.īut Dash-who has holdings in electronics, film, magazine, recording and liquor companies-departs from Rocawear with a chin-up demeanor. More than just a sale, Dash’s move to unload his holdings in Rocawear signals yet another break from a company he and Carter engineered. TikTok video from Dominique Leshay Alston (dominiqueleshayalston): 'Modeling for Dame Dash's line Poppington Clothing clothing damedash fashion. The company’s wholesale figures for 2004 were an estimated $400 million. ![]() Hip-hop mogul Damon Dash has quit Rocawear Clothing Company-the flagship sportswear brand that he and Shawn "Jay-Z" Carter helped build, according to the latest issue of DNR magazine.ĭash relinquished his 25 percent stake in the company and CEO title at the end of last month.ĭash also exited with an estimated $30 million dollars and controlling interests in various Rocawear spin-off apparel and fashion brands.
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